Since it’s January and every brand releases pics of their new collection, we can’t forget to check what Ashley Graham has to offer us this year regarding her lingerie. Like every year Ashley teams up with Addition Elle to do her own collcetion. This year the theme of the promo shoot was done in a private yet with Ashley being surrounded by two goodlooking men and a cat. I think it’s a bengal cat, but don’t complian if I am wrong. The cat looks cute anyway so I love the idea behind this shoot. It should make clear that after her successful year 2015 she is expecting the year 2016 to be even more successful. Well, I will just wait and share with you what happend.
The motte of the new collection is ‘SEXY IS A STATE OF MIND’ and with the new promo you can see that a plus size woman can also be sexy where ever she is. I like the idea of shooting in an airplane, because as a successful model herself she also must be traveling around most of the time.
The new collection will be available here soon. It is not out yet, but we can already enjoy the shooting pictures.
The year 2015 was already a great year for curvy women. So many things happend that we never thought were possible a few years ago. But they happened and they changed important things regarding the perception of curvy women.
FIRST LET’S SEE WHAT HAPPENED IN 2015:
ASHLEY PART 1 – ASHLEY GRAHAM WAS THE FIRST PLUS SIZE MODEL TO BE FEATURED IN SPORTS ILLUSTRATED
‘I know my curves are sexy and I want everyone else to know that theirs are too.
‘There is no reason to hide and every reason to flaunt. The world is ready for more curves in bikinis.
‘Swimsuitsforall helps women feel confident and sexy in swimsuits and I am so thrilled to be a part of the Curves in Bikinis campaign!’ ~Daily Mail
Even though Ashley was only seen on an advert in the magazine and her fellow model Robyn Lawley became the first official curvy model to work for Sports Illustrated Swimsuit, for me her breackthrough is more important since she is bigger than Robyn.
ASHLEY PART 2 – ASHLEY GRAHAM COLLECTION ON THE NEW YORK FASHION WEEK FOR ADDITION ELLE
Now some people might hint out that this is not high fashion and these things don’t belong to the New York Fashion Week. I disagree! Every company that can pay the price of being part of the NY Fashion Week has to gain our respect for that, because it is a really expensive investment. And they would not be the only company making an overpriced show just to sell later “cheap” clothes. Just think about the money Victoria Secret spends on their show each year. The most expensive item on the show is only a bra with diamonds on it. The other lingerie is actually very cheap – just look at their website: https://www.victoriassecret.com/.
ASHLEY PART 3 -#IMNOANGEL & #PLUSISEQUAL BY LANE BRYANT
Let’s face it, Ashley Graham is the TOP CURVY MODEL of our time! She was already in the news with her first lingerie advertisement years ago, which was banned later. And she will always be in the news with any new campaign or collection she is doing, because she works with the right companies who know you need a message to sell your products. Lane Bryant is one of these great companies who had two important campaigns running to increase the media attention for plus size women. With these campaigns all the big magazines wrote about her, even the Vogue Magazine.
TESS HOLLIDAY GETTING SIGNED BY MILK MODEL MANAGEMENT AND APPEARING IN PEOPLE MAGAZINE
This news was, for a model like me, just great to read. Tess Holliday is as tall as I am with almost the same size and she still got signed by Milk Model Management Agency. Robyn Lawley is also under this UK agency. So she is in good company! Tess is the plus model with the most likes on all social media pages, because she is not scared to be controversial. She might get bullied a lot, but this is what helped her to succeed!
#BEACHBODYNOTSORRY WITH DENISE BIDOT FOR SWIMSUITSFORALL
After the #CURVESINABIKINI campaign with Ashley Graham, Swimsuits For All decided to make another campaign called #BEACHBODYNOTSORRY. They choosed for this curvy model Denise Bidot and showed a promo of her without any editing of the skin. They showed her natural body. We have to accept that every curvy body has flaws like cellulitis. But this doesn’t mean that a model like Denise is less good. She has proved for many years that she is a great model!
“There is no wrong way to be a woman” ~ Denise Bidot
See here our former post about the campaign here. And here is our album on facebook of fans supporting the campaign.
“It’s nice to see how much the mainstream fashion community has been so accepting of it,” ….”It’s very exciting to see that folks finally want to make plus-size mainstream.”~Skorch Magazine and People Magazine
Adele had her comeback finally after all those years of being outside the public. Adele does not only have one of the best voices from the UK, but she is also already a plus size celebrity icon and I was so happy to see that she is back. Her song “HELLO” is still everywhere in the news and I know some of you can’t even hear it anymore. Well, I don’t care. Her album was breaking selling records already in the first week. She even managed to get her first Time Magazine cover, so her comeback is a huge success after all.
GREAT THINGS THAT ALREADY HAPPENED IN 2015 BUT THAT WILL ALSO EFFECT 2016:
AMY SCHUMER AND SERENA WILLIAMS FEATURED IN THE PIRELLI CALENDAR
I loved the most that they showed the women in a natural and rather simple photographic way to show their natural personality. Especially the picture of Amy Schumer is ground-breacking in the fashion world. For so many years we are used to photoshop all flaws of women. And even women who didn’t like their body wanted to get photoshopped. But Amy Schumer didn’t mind to show her natural stomach. It only shows that it is all natural to have a stomach nowadays. Watch also the Behind the Scene video:
CHRISTIAN LOUBOUTIN CASTS CURVY MODEL CLEMENTINE DESSEAUX
A video posted by Christian Louboutin (@louboutinworld) on
Now a lot of great things happened already this year for curvy models, but having a model Clementine Desseaux as the face of the beauty range Rouge Louboutin by Christian Louboutin is almost ground-breacking. Critics said that it doesn’t matter if she became the face of the lipstick promo, because she only has to feature her face not her body. But I have to say that it is a great achievement for a curvy model. Clementine’s unique look with her curves and her freckles symbolizes in a perfect way natural beauty. And even if she doesn’t show her curves in this spot you can still see a face of a size 14 model and not a size 0 model. I think that Christian Louboutin made the most perfect choice to have her as the rolemodel for his beauty brand.
Just before the year 2015 was over the next amazing headline appeared. And I thought it can’t get any better. I am glad that I was wrong. Beth Ditto announced that she will bring out her own first plus size collection in co-operation with Jean Paul Gaultier. Now we already know that Jean Paul loves all women, no matter what size or age they have since even our curvy idol Velvet D’Amour was walking for him years ago.
But making a collection with Beth Ditto clearly is an amazing thing. The design they choosed is a t-shirt collection with the famous corset by Jean Paul Gaultier worn by Madonna – like in this link.
Sure the big t-shirt might not be figure-enhancing, but you can still ake it more tight in the back. Overall I must say the idea is great, funny and has a great fashion rock style. I would surely want to wear it!
GREAT THINGS HAPPENING IN GERMANY FOR 2016:
SILVANA DENKER’S #BODYLOVE CAMPAIGN CONTINUES AND GOES INTERNATIONAL
We already asked you to support the #BODYLOVE campaign by Silvana Denker. And the reason for this is that she needs to finance her trips all by herself. To make Silvana’s dream come true to go international show your support here.
Her campaign got international attention by the media already. This shows how much people want to see natural women. Therefore I am sure with our support she will change the minds of the people worldwide. And we totally want to see more news of #bodylove like in the collection below.
The Curvy Fashion Fair Berlin always takes place during the Fashion Week Berlin. I also attented the fair two years ago, because it offeres you to get to know many plus size brands directly at the event. The Curvy Fashion Fair is an established internation curvy fashion 3-days event, that advaces constantly.
So, if you want to get to know the people behind all the top selling plus size fashion brands, then you need to attend the event also. This year the fair even features 14 new brands and it also has a curvy young designer startup show during the event. To find out more about the event follow this link.
PLUS SIZE FASHION DAYS SHOW AND AWARDS 2016
Plus Size Fashion Days already had a special award ceremony during the show in 2015. And I think it is a great idea to award the best blogger, the best fashion brand and the best plus size model national and international.
The show developed from a idea by CEO and Founder Tanja Marfo 3 years ago. I attented every show since then. I can tell you it got better every year. Therefore I am excited to see how much better it will become in 2016.
All the headlines from last year show that the fashion world finally recognizes plus size women as an important target. We are new hip and trendy, so either you follow us or use us for your promotion or you will be regarded as old-fashioned. And no teen likes old-fashioned stuff. The future for curvy women is bright and I am sure more brands will understand this in the near future!
Have a good time and always remember to love your body and love yourself,
I shared on Style & Curve the newest post of blogger Lu zieht an, where she tells her opinion about the #BeachBodyNotSorry campaign from swimsuitsforall a few weeks ago already. But since we changed the website, it was gone. This is now the #Repost.
Here is what she said:
“The → #BeachBodyNotSorry campaign by swimsuitsforall is probably the best thing of the whole year. Denise Bidot is one of my favorite plus models, she’s just gorgeous! Not only is she beautiful but also a mother, so her body has already gone through a wonderful story of love. So there are a few “love marks” (yes, I want to call them that!) on her tummy. She also has cellulite like probably everybody on this planet (yes, even boys and men can have it!). swimsuitsforall did this “Beach Body. Not Sorry.” campaign with her and used absolutely no Photoshop. And OMG – she’s looking sooo hot! I don’t even look at any “imperfections” (why would we call them that?), all I see is one of the world’s most beautiful women, wearing sexy swimwear … and looking like a goddess in bikinis and swimsuits.” read more here: http://luziehtan.de/2015/07/beachbodynotsorry/
And what Lu writes is exactly what I also think about this campaign. This campaign was made to empower plus women and it is the response of the promotion of Protein World called “Are you beach body ready?”, which basically pissed everyone off.
Well, swimsuitsforall created then the hashtag #curvesinabikini and curvy fans shared pictures of them in a bikini. It started with this picture of Ashley Graham:
The social community likes to use the hashtag #curvesinabikini, but I see no one posting a pic with the hashtag #beachbodynotsorry. And we think something should change about this.
THAT’S WHY STYLE & CURVE WANTS TO SUPPORT THE #BEACHBODYNOTSORRY CAMPAIGN AND ASKS YOU TO SHARE YOUR SWIMSUIT PICTURES WITHOUT ANY EDITING OR PHOTOSHOP AND THE HASHTAGS:
The pictures that include our name will get shared on our page. Or you can email it to us to styleandcurve.com.
I love the power of social media and I hope you also think that we need more women who are proud of their “love marks”. I also shared some pictures like this on my blog Curvy Style Rocks:
THERE IS NO REASON TO HIDE YOUR BODY!
THERE IS NO REASON TO BE INSECURE!
ONLY YOU DECIDE IF YOU LISTEN TO THE NEGATIVITY OF OTHER OR NOT!
START LOVING YOUR BODY TODAY AND SEND YOUR #BeachBodyNotSorry picture to styleandcurve.com!
We finish our appeal with the beautiful Denise Bidot for swimsuits for all and her words to each one of you:
“There is no wrong way to be a woman”
SEE HERE ALL THE CURVY WOMEN WHO ALREADY SEND US THEIR PICTURE TO SHARE IT ON OUR FACEBOOK PAGE: